Small Business Saturday is an annual event that encourages holiday shoppers to give back to the community by shopping neighborhood stores and services.
This is a great opportunity for businesses to gain visibility and take advantage of promotions coming from American Express (founder of the event) and other big companies. This year, AmEx offers card users a $10 bill credit on one transaction at any number of small businesses on November 30.
Here are some steps to help businesses get ready for the big day of shopping small.
Find out what's happening in Vernon Hillswith free, real-time updates from Patch.
1. Plan in-store events or special offers, serve refreshments or have entertainment to give your business some extra-festive appeal, along with discounts or giveaways to pull in shoppers already seeking small businesses. See the AmEx site for videos about creative ideas tried by local businesses last year.
2. Coordinate with other businesses in the neighborhood on signage, sidewalk events and special offers. See American Express's list of 10 ideas for neighborhood promotion. One idea: Each shop agrees to give a discount to any customer who shows a receipt from another neighborhood shop. Find other interested businesses in your area on the Mightybell community website.
Find out what's happening in Vernon Hillswith free, real-time updates from Patch.
3. Remember to keep your website and social media sites updated with current photos and content!
4. Promote, promote, promote your special offers and participation!!
Visit shopsmall.com to register your business and gain access to the Shop Small marketing materials kit.
HOW WILL YOUR BUSINESS PARTICIPATE IN SMALL BUSINESS SATURDAY?
Example:
Real Urban BBQ will give 10% off to restaurant diners on Saturday who come in and say: "We Love Vernon Hills!"
Share on GLMV's Facebook Page or email clevin@glmvchamber.org and your promotion may be included in an upcoming article in the Daily Herald.
Visit www.glmvchamber.org to post and view special Offers (HOT DEALS) and Shop Local Business Directory of members
HOW WILL YOUR BUSINESS PARTICIPATE IN SMALL BUSINESS SATURDAY?
GLMV Chamber Member Real Urban BBQ will give 10% off to restaurant diners on Saturday who come in and say upon placing their order: "We Love Vernon Hills!"
Share on GLMV's Facebook Page or email clevin@glmvchamber.org
To view other special offers (Hot Deals) from Chamber members, and Shop Local Business Directory visit: www.glmvchamber.org
Gain Visibility For Your Biz
Small Business Saturday is an annual event that encourages holiday shoppers to give back to the community by shopping neighborhood stores and services.
This is your opportunity to gain visibility and take advantage of promotions coming from American Express (founder of the event) and other big companies. This year, AmEx offers card users a $10 bill credit on one transaction at any number of small businesses on November 30.
Here are some steps to get ready for the big day of shopping small.
1. Plan in-store events or special offers, serve refreshments or have entertainment to give your business some extra-festive appeal, along with discounts or giveaways to pull in shoppers already seeking small businesses. See the AmEx site for videos about creative ideas tried by local businesses last year.
2. Coordinate with other businesses in the neighborhood on signage, sidewalk events and special offers. See American Express's list of 10 ideas for neighborhood promotion. One idea: Each shop agrees to give a discount to any customer who shows a receipt from another neighborhood shop. Find other interested businesses in your area on the Mightybell community website.
3. Remember to keep your website and social media sites updated with current photos and content!
4. Promote, promote, promote your special offers and participation!!
Visit shopsmall.com to register your business and gain access to the Shop Small marketing materials kit.
HOW WILL YOUR BUSINESS PARTICIPATE IN SMALL BUSINESS SATURDAY?
Example:
Real Urban BBQ will give 10% off to restaurant diners on Saturday who come in and say: "We Love Vernon Hills!"
Share on GLMV's Facebook Page or email clevin@glmvchamber.org and your promotion may be included in an upcoming article in the Daily Herald.
Visit www.glmvchamber.org to post and view special Offers (HOT DEALS) and Shop Local Business Directory of members
